PR Log (Press Release) –
Feb 14, 2010 – Joseph E. Lewis. Announces innovative stiletto shoe line.
The pain and foot issues that stiletto shoes and most heels cause women is a common issue that women fret over. Joseph E. Lewis is pushing the heel envelope by showcasing a product that is both chic and comfortable. Step into a new dimension with DOS by Joseph E. Lewis.
Paso Robles, CA, Feb. 10, 2010 - Women no longer have to give up a sexy stiletto for comfort. Dos by Joseph E. Lewis brings innovative shoe technology to the chic woman and utilizes a comfort design while still keeping true to the sexiness of a stiletto heel. Many manufacturers explained that stilettos are normally some of the most painful type of shoe to wear due to the height and thinness of the heel. The heel tends to distribute the body’s weight unevenly, causing the wearer to often lean forward' putting extra pressure on the soles of the feet. The impact on the feet is much tougher, making muscles ache and feet more prone to blister.
While watching the many mishaps and falls of the recent Miss America Pageants, shoe designer and inventor, Mr. Joseph E. Lewis, was inspired and decided to take a stand for women’s foot health and find a better solution to the heel dilemma. The stiletto incorporates comfort shaping, padding and an exclusive design that makes wearing heels safe and possible. The shoe is specially designed to balance the body’s weight evenly and take the pressure off the feet, cushioning the impact when the wearer’s feet hit the ground.
The shoes are designed with the highest standards, keen fashion aesthetics and great attention to detail. Each shoe is handmade in Italy with the finest Italian materials and craftsmanship. At first glance, each pair is classic yet, has an edge that is different from any other shoe on the market.
Joseph E. Lewis will be revealing this new product, DOS, in late spring of 2010 to the public online and in local retailers. If any retailers are interested please feel free to contact Jennifer M. Lezan via e-mail for additional information.
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