PR Log (Press Release) –
Dec 03, 2009 – At Dance Direct we are in the process of implementing a product review feature on our newly revamped website which will enable and encourage our customers to add their own reviews about the products they have tried and used. These reviews will give other customers tips and advice on sizing, shape and the fit of our products.
The reason we have decided to add this facility to our website is so that our customers get the best unbiased views of each of our products and can read about the pros and cons from fellow dancers and parents of dancers alike, before they purchase them. We already know how difficult it is shopping for the first pair of pink ballet shoes or knowing the fit of a pair of Bloch convertible tights or whether a Capezio black leotard is going to ride up when your dancing or not.
Product reviews are becoming a very popular tool for people who spend a lot of time shopping online; we all know how some items can differ greatly from the catalogue or website picture, this can cause unnecessary upset and inconvenience when the item arrives through the post and then needs to be sent back for an exchange or refund. It also deviates from the point of your hassle free, convenient (in the comfort of your own home) shopping experience.
Organising shows or performances, getting ready for dance exams or starting a new ballet class are all nervous and anxious times which don’t need to be made worse by worrying about whether the colour of the leotard will match the skirt, or whether the back of the leotard is too low to wear a bra underneath.
We write our own product descriptions that are featured in our catalogues and as it’s not possible to write a large amount of information for each of our 600 plus products, we thought that by inviting customers to add their own opinions would be the most sensible, open and honest thing to do.
So with this all in mind our IT manager is busy implementing this new feature which will be ready to use in the next few weeks.
Lastly we will just quickly mention that we have 4 new dance sneakers which will be available to buy very soon on our website.
These include 3 different ‘high top’ sneakers from Pineapple in colours silver and pink with metal charms attached and fab pink laces which really stand out and make a statement, a pair of black and white checked sneakers complete with a touch of gold and a pair of pink, black and grey tartan style with patent detailing, and from Capezio, a funky new patent sneaker, the DS19 a lightweight and breathable Web shoe. These dance shoes are all the trend at the moment, so they are a must for any hip hop or street dancers’ wardrobe.
We are continuously giving our customers lots of exciting Christmas present ideas as that time of year is approaching fast.
Europe's leading online retailer of dancewear - Dance Direct.For further information regarding our range of Jazz pants and dancewear, please visit our website at http://www.dancedirect.com
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment